Friday, April 29, 2011

YES, An Excellent Word and Attitude

Jeffrey Gitomer's LITTLE GOLD BOOK of YES! Attitude (How to Find, Build, and Keep a YES! Attitude for a Lifetime of SUCCESS) is a veritable gold vein just waiting to be mined!

I bought it about three weeks ago and haven't been able to put it down. It's one of those self-help books that I'll read over-and-over again, buy copies to give to others, and probably irritate people by imparting its contents to anyone that will listen.

Jeffrey, for those who are unfamiliar with him, is the author of The New York Times best sellers The Sales Bible and The Little Red Book of Selling. All of his books have been #1 sellers on Amazon.com, and he has quite a few of them.

You can open any page at random and get some nugget that will take you on a mission to improve your outlook and approach. Here's one: "You become what you think about all day long." (A quote from Earl Nightingale.)

But don't get the idea that the book is just a bunch of inspirational quotes by Jeffrey and others...no, no, no. It's packed full of things to help you determine where you're at (attitude wise), and how to get to where you want to go. It's for anyone that has ambitions, whether it be in sales or something else.

It's written in a practical, rubber-meets-the-road way that's easy to read, understand, and implement.

He explains the difference between a positive attitude and a YES attitude, and covers 5.5 different elements of the YES attitude. Plus there are quite a few Glasbergen cartoons throughout that will give you a chuckle and drive certain points home.

I'm putting dates in the back of my book, because I want to see where I am 6-months from now, one year from now, etc. I want to track the positive changes in my life and business--well, actually, I want to track the YES CHANGES in my life and business as the result of doing the things I learn from this book.

It will be VERY interesting to see where I'm at when I hit those dates.  I'm hoping I'll have lots of cool things to report about how my YES attitude has altered my life!